'Escada beaute' haveintroduced Casual
Friday, a fragrance which suits any man. The
first ever-fragrant interpretation of the casual-wear-look.
The fragrance is a cool one for men who have adopted
a relaxed lifestyle and who want to wear a different
style of perfumes.
The fragrance bottle has a matte lacquering in khaki
colour that brings a hip, cool texture to the
bottle. The outer carton is very innovative and
its elliptical design evokes a cigar case. The imagery
is as soft as a sweater you wrap around your neck,
a subtle blend of khaki, slate blue and pure white.
Casual Friday is available in references of 125
ml, 75 ml in deodorant and is available in exclusive
retail counters in the cities of Hyderabad, Mumbai,
Delhi, Bangalore, Chennai, Calcutta and Jaipur.
NATURAL WITH LIGHT BROWN
all those who have light brown hair and not finding
a natural hair dye, here is good news. To give a
natural look to your hair Godrej has launched
Light Brown shade in the Colour Soft range.
So, from now onwards, you need not go for other
colours which are not suitable to your hair colour.
Colour Soft liquid hair colour is specially formulated
for Indian hair after thorough research by Godrej
Hair Care Institute. The Colour Soft range provides
true and natural looking colours that bring the
excitement back into your hair by covering grey.
The double conditioner of the dye improves
the health, texture and shine of your hair. More
over it is ammonia free to prevent watering of eyes
or sniffles and has a pleasant fragrance.
Godrej Colour Soft hair colour is certified and
approved by the International Association of
Trichologists and is available in four natural
shades - Natural Black, Soft Black, Natural Brown
and Light Brown at Rs. 95 for a 40 ml pack.